What having Top Models like Adriana Lima, Heidi Klum, Gisele Bündchen in common? Their carrier started with the participation in a Model Contest. The delegates who become part of the World Beauty Organization personify the combination of beauty and intelligence, which defines the beginning of the 21st Century. In keeping with its global view and position as creator of role models, the WBO has a new corporate structure and enhanced corporate goals.
Since the beginning in 1993 just very few “brands” or entertainment properties reach an over a decade anniversary. The World Beauty Organization pioneered a new kind of global industry based on beauty and talents. Starting out of their base in Panama the WBO established a company and brand that launched and defined the modeling industry as the agency renowned for innovating model events.